MARIAM SEDDIQ x SHEIKE: The Collaboration We’ve Been Waiting For

Australian fashion powerhouse SHEIKE joins forces with couturière extraordinaire Mariam Seddiq for a limited edition collection to behold.

Words By Alexandra Schischov

SHEIKE, a well-known Australian brand synonymous with bold and feminine designs, has embarked on an exciting venture by introducing its first-ever designer collaboration. This unique partnership brings together SHEIKE and the talented Australian designer, Mariam Seddiq, to create a limited-edition collection that promises to captivate fashion enthusiasts worldwide.

Mariam Seddiq, a Sydney-based Prêt-à-Couture Designer, is a creative force to be reckoned with. Her fashion journey has taken her from local studies to the prestigious Accademia Italiana Arte – Moda Design in Florence, Italy, where she honed her love of couture and high-end fashion. Seddiq’s designs reflect her artistic sensibilities, drawing inspiration from her diverse background and culture. Her distinctive style is a harmonious blend of structured tailoring, fluid drapery, and expert hand embellishments.

The collaboration between SHEIKE and Mariam Seddiq is a celebration of self-expression, confidence, and creativity. Both brands share a deep appreciation for dynamic colour palettes and a commitment to empowering women through fashion. SHEIKE has always believed in offering high-quality pieces that empower women to exude confidence through their style, all at an affordable price point. This ethos aligns seamlessly with Mariam Seddiq’s vision, making their partnership a natural fit.

The limited-edition collection, consisting of sixteen meticulously crafted pieces, showcases the fusion of SHEIKE’s signature aesthetics with Mariam Seddiq’s unique design sensibilities. Expect to see Mariam’s signature forms and architectural silhouettes, expertly integrated into SHEIKE’s existing style repertoire. The result is a collection that is both contemporary and timeless, appealing to fashion-forward individuals who appreciate sophistication with a touch of avant-garde.

Mariam Seddiq’s impressive track record includes dressing celebrities from around the world, spanning from magazine covers to the red carpet. Notable figures like Kelly Rowland, Iggy Azalea, and Havana Brown have all been adorned in her creations. With such a stellar portfolio, it’s no wonder that this collaboration is generating significant buzz in the fashion world.

For fashion enthusiasts, this collaboration promises to be a remarkable journey into the world of couture-inspired ready-to-wear. SHEIKE and Mariam Seddiq have combined their respective expertise to create a collection that encapsulates style and empowerment. It’s an exciting moment for Australian fashion, as two influential brands unite to bring fresh, creative, and empowering designs to the forefront. The SHEIKE x Mariam Seddiq collaboration is not just about clothing; it’s a testament to the power of fashion in fostering self-confidence and individuality.