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10 February 2023

‘Clean Girl’ Aesthetic 101

Embrace your inner ‘clean girl’

Across TikTok alone, the clean girl aesthetic has attracted more than two billion views. So you've definitely seen it on your feed. In the Clean Girl aesthetic, you'll find glowing skin, defined lashes, fluffy eyebrows, a pinch of blush, glossy lips, slicked-back hair, gold hoops, tote bags, and a slim pair of sunglasses. Ready to channel the ultimate clean girl? Load your TikTok camera and get the Clean Girl Aesthetic with our top picks.


Words By Erin Visagie

Skincare 101

It all starts with skincare. First, you should invest in a top-quality cleanser that not only contains ceramides, niacinamide, and hyaluronic acid, but can deeply cleanse the skin. The CeraVe Foaming Cleanser is honestly a godsend. As someone with very sensitive skin, it still reduces my skin irritation and leaves my skin feeling glowing.

The key to glowing skin is hydration. It also helps set the foundation for your makeup and creates a dewy, radiant appearance. Invest in hydrating serums such as The Ordinary’s Niacinamide 10% + zinc 1% serum to achieve this. This serum hydrates the skin and minimises blemishes. If you have oily or acne-prone skin, you need this product!

Alternatively, use a moisturiser that is gentle but vitamin-rich. Our recommendation is the Glow Recipe Watermelon Glow Pink Juice Moisturiser. It contains skin-restoring vitamins and antioxidants. To achieve the South Korean glass skin look, you need this lightweight and non-greasy moisturiser in your collection.

The ‘clean girl’ aesthetic focuses on using skincare for self-care. So think face masks like the Fenty Skin Cookies N Clean Mask, undereye masks like the Revolution Skincare Hydrogel Patches, gradual tanning drops like the Tan-Luxe The Face drops and using a facial roller to reduce puffiness and tone your face.

Your daily skincare routine should include sunscreen. You’ll love the Supergoop Glow Screen because it’s rich in SPF (hello, SPF50) and provides a cosmetics base. This invisible solid formula leaves you with a radiant glow that never feels greasy.

CeraVe Foaming Cleanser 473ml, $22.99, Adore Beauty

Gorgeous glowing makeup how to

Say yes to glowy, fresh-looking makeup that looks like skin to embrace your inner ‘clean girl’. This trend is about having that glow-from-within look with minimal makeup that maximises impact and enhances your gorgeous features! This Milk Hydro Grip Primer is a must-have after engaging in a skincare routine for every ‘clean girl’.

A trending clean girl look on TikTok usually begins by highlighting your face with a glowing highlight, such as Charlotte Tilbury’s Flawless Filter. A cult favourite on TikTok, Charlotte Tilbury’s Flawless Filter is included in many clean girl makeup routines. It acts as a foundation, primer, and highlighter to create an even glowing complexion. The formula also contains powders that blur pores, fine lines, and imperfections.

Then, to create a dewy base, you can apply some bronzing drops like these from Pai Skincare. Next, you should invest in a lightweight foundation like Clinique Even Better Glow Light Reflecting Makeup SPF 15.

Finish off your look with a spritz of setting spray, a cute natural lippie like the Dior Addict Oil, a dash of mascara such as the Revolution 5D Lash Waterproof Mascara and pretty brushed-up brows using a product like Benefit’s 24 Hour Brow Setter Brow Gel.

Milk MAKEUP Hydro Grip Primer, $59, Sephora

Fancy fragrances to try

The next step to embodying your ‘clean girl’ aesthetic is to smell amazing. Embrace this aesthetic by wearing fresh, effortless scents that make people think of how clean and fantastic you smell.

Many scents fit this aesthetic, such as freshly laundered clothes, newly cut grass, soap, freshly brewed coffee, rain, mint, or gorgeous floral fragrances. Some stand-out scents we at Monde believe are best suited to the ‘clean girl’ aesthetic include the Chanel Chance Eau Tendre, Maison Margiela Replica Bubble Bath and Kayali Vanilla 28 Eau De Parfum.

Chanel’s Chance Eau Tendre is one of the best clean girl perfumes. With gorgeous, dreamy Jasmine, rose, and grapefruit notes, it perfectly balances sensual, fruity, floral, and summery. It’s a choice sure to turn heads and make you feel like that girl!

Maison Margiela’s Replica Bubble Bath Eau de Toilette is another attractive option. This fragrance is accented with crushed leaves, freesia, Jasmine, tuberose and rose from Grasse.

This aesthetic can also be met with Kayali Vanilla 28 Eau de Parfum. There is no doubt that Kayali Vanilla will be a hit with many girls. There’s no denying the fact that a lovely vanilla scent is always a wise choice (the ultimate clean girl scent). Scientific studies prove that vanilla produces happiness and is a well-known aphrodisiac!

Chanel Chance Eau Tendre Eau de Toilette Spray, $157, Myer

‘Clean girl’ Hair ideas

Rock the clean girl aesthetic by embracing your natural hair. Popular hairstyles include a sleek bun with a centre part, texturised hair, polished low ponytails, and claw clip updos. Envisage Bella Hadid’s sleek bun that she often sports!

Start using a high-quality conditioner to restore damage and smooth frizz. The Olaplex Bond Maintenance No.5 conditioner is the perfect conditioner. It is suitable for all hair types and helps hydrate your locks! Everyone knows healthy locks are the key to ‘clean girl’ vibes!

After washing your hair, hair oil is the perfect product to ensure your hair looks fantastic and feels luscious. We recommend Kérastase Elixir Ultime Original Hair Oil. It’s rich, nourishing, and works as a heat protectant and leave-in conditioner. In addition, it protects against humidity and helps your locks feel softer, healthier and less frizzy.

If you’re looking for a sleek hairstyle, you’ll need a high-performing pomade. Try the Ouai Matte Pomade. This pomade is suitable for all hair textures. The product helps you achieve a relaxed and gorgeous look by diminishing flyaways, adding texture, and enhancing your natural beauty.

Finish your look with a minimalistic hair clip or accessory, and slay!

Olaplex No.5 Bond Maintenance Conditioner 250ml, $30, Net-a-Porter

Body lotions to embrace your inner ‘clean girl’

A big part of the clean girl aesthetic is smelling nice, feeling confident and having moisturised skin.

One way to achieve the vibe is by trying some gorgeous shimmery sprays to get that glowy look all over. So, why not give a sparkly shimmery oil a try? The Anastasia Beverly Hills Shimmer Body Oil is the perfect oil as it leaves your skin soft and silky, along with a pearlescent golden glow shimmering finish, and it contains nourishing sweet almond and jojoba seed oils!

Another fantastic moisturiser to try is the Summer Fridays Skin Nourishing Body lotion, the lotion works to treat your skin with ceramides blended with Grapeseed, Argan and Rosehip oils for all-day hydration, and it also features a gorgeous summer scent of coconut, cocoa butter, vanilla blossom and warm almond, it’s an excellent base for any fragrance and fits the clean girl aesthetic to a tee.

Finally, the ‘clean girl’ vibe includes winding down with a relaxing bath or shower; emulate this by using French Girl’s Rose sea soak. Not only does it smell like a gorgeous sea of roses, but it helps with relaxing before sleep and helps calm muscles and eliminates toxins from the day!

Anastasia Beverly Hills Shimmer Body Oil, $64, Adore Beauty